WPR News
8:53 pm
Tue March 29, 2005

Climate Change Bad News for Rocky Mountain Ski Industry

Laramie, Wy – A report by the federal government on climate change in the Rocky Mountain area does not paint a pleasant picture for the ski industry. It shows a shorter season is possible and cites some scientists who say the snowpack could disappear from the entire area, including Wyoming by the year 2070.
The Communications Director for the Jackson Hole Mountain Resort, Anna Olson, says they try and keep an optimistic outlook; not focusing on what would happen if the ski season does end up being shorter. Olson says they instead focus on trying to make a difference by working to be leaders in the ski resort industry when it comes to developing environmentally sustainable practices. She says they are absolutely aware of the risk climate changes poses to the ski industry.